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7 Simple Ways to Grow Your Email List Quickly

August 16, 2012 By David With no comments yet

Your email list loses 25% of its subscribers on average each year. If you’re not actively growing your list, it’s shrinking. Your reach is diminishing. Your opportunities are fading. Email continues to be one of the most effective forms of promotion. You can’t afford to have a shrinking list. Here are seven simple ways you can

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Ask These Questions Before Redesigning Your Website

June 28, 2012 By David With 2 comments

Would you like a better website? Would you like a website that truly represents your business? Supports your sales efforts? Generates traffic from search engines? Or how about this – would you like a website that converts potential clients into qualified leads? Of course you do! Who doesn’t? It may seem elusive and out of

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5 Sure-fire Ways to Get Repeat Visitors to Your Website

May 11, 2012 By David With no comments yet

Potential customers don’t take one look at your website and write you a check. If they do, please call me – I want in. Users will visit a website several times before making a decision to reach out. In fact, there is often a direct correlation between the cost of your services and the amount

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21 Questions to Help Define Your Target Audience

April 18, 2012 By David With no comments yet

Why You Need a Target You can’t talk to everyone at once. Not in person. Not in an email. Not via your website. If you can’t talk to everyone, you have to narrow your focus. Larger companies do this all the time. It’s obvious. We don’t question it. Scion. Godiva. Barbie. FuBu. Old Navy. Whole

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The Reason Social Media Isn’t Working For You

March 28, 2012 By David With no comments yet

Let me guess, you tried Twitter … it didn’t work. You created an account on LinkedIn. Nothing happened. Maybe you created a Facebook page. You then sent a mass invite to all your friends. You asked them to “like” your page. A few did. Nothing happened. Same thing with blogging. Same thing with email blasts. You

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22 Ways to Create Compelling Content

February 27, 2012 By David With no comments yet

When You Don’t Have a Clue [Infographic] Like this infographic? Get more content marketing tips from Copyblogger.

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How to Make People Like You Online

February 21, 2012 By David With no comments yet

Business is about people. People do business with people they like. If you want people to like you, be generous. Being generous offline can range from a simple, yet powerful, hand-written note, to a free drink or an unexpected upgrade. Being generous online, however, is still a bit tricky to many small businesses. It doesn’t have

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10 Key Twitter Terms to Know Today

October 17, 2011 By David With no comments yet

Do you get the sense that everyone else is on Twitter? Everyone, but you. Ever taken a sneak peak at Twitter? Created an account just to explore? Checked out a friends Twitter page? Let’s be honest. It’s weird, right? Odd. It’s like a whole ‘nother world. I agree. I think it’s weird, too. But you know

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What You Need To Know Before Starting A Blog

October 10, 2011 By David With no comments yet

You read our last post about how blogging can help your business. Now, you’re ready to get started. You’re eager to get those thoughts down. To spread the word. To get found, build trust, and be sticky. That’s great! But, hold on just a second. There are a few things you need to know before you

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5 Ways Blogging Boosts Your Business

September 26, 2011 By David With no comments yet

Blogging isn’t a fad. It’s not dead. It’s not dying. It isn’t going anywhere. In fact, blogging is a key component of successful online marketing. Blogging allows you to create quality, valuable content. Creating quality content gives your business a boost. Here are five reasons why. Blogging Makes You Look Good You’re experienced. You’re knowledgeable.

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